George and Muriel McPherson's AIM business is characterized by a listening ear and a
caring heart. George and Muriel explain that much of what they demonstrate as Members
today, they learned through years of experience as they struggled to restore their
daughter Wendy's health.
Wendy was diagnosed with lupus in 1980 while the McPhersons were staff members at
Prairie Bible College in Three Hills, Alberta. Physicians prescribed high does of
prednisone, but the disease and drugs caused Wendy's kidneys to fail. With Wendy on
dialysis, George and Muriel returned home to Stayner, Ontario. The McPhersons began
exploring alternative treatments, and while George worked as a journeyman carpenter
supervising the building of churches, Muriel opened a small health food store in their
home. It was around this time that a friend introduced them to Barleygreen.
Wendy eventually received a kidney transplant, and for three years (using many health
foods including Barleygreen) she did very well. However, she developed a lung
problem that led to the discovery that she had contracted the AIDS virus through a blood
transfusion. Muriel says, "She has gone to death's door many times through her ten
years of sickness, and each time God gave her back to us. But this time God chose to take
Through this valley in their lives, George and Muriel learned many principles that help
them in their AIM business. George explains what they learned:
- Herbs and vitamins have a powerful impact on our bodies. Wendy's doctors said that there
was no lupus left in her body when she was diagnosed with AIDS.
- How to empathize and sympathize with people going through a rough time.
- Having a listening ear is important.
- People who are ill need a lot of love to help their bodies heal. Love is just as
important as medicine.
As the McPhersons put their lives back together, their AIM business grew, and George
quit his job to work with Muriel. George says, "It is great to be home and work our
business together. What an opportunity we have to work with the many people God brings to
us every day. At one training seminar, Ron Price said, 'When you are in sales you listen
90 percent of the time and only talk for 10 percent.' People who are sick need to be able
to share where they are physically, emotionally, and spiritually. We need to know how to
meet their needs at all three levels."
The McPhersons attribute a great deal of their business growth to giving out free
samples, "I like to give a customer a large enough sample to last a week. At the same
time, I loan them a book on the product. When they bring the book back in one week, we can
talk about any questions they have. A large percentage of them buy the products."
George adds, "We have found that this takes the pressure off us to sell and off the
customer to buy. It also helps to build trust between the customers and ourselves."
"The greatest blessing of all in this business," say the McPhersons, "is
the 'friends for life' that you meet. Our sponsors, Edna and Hilton Smith, have stood
behind us all the way to Chairman's Club. We work together on meetings, newsletters, and
even order our books together in bulk, cutting the price for both of us. It is wonderful
to have a great sponsor to help us."
The McPhersons would also like to extend a "big thank you" to their many
great friends in their downline. The McPhersons' next goal? To help all of their Directors
reach the Chairman's Club.